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Google Plus Local: The Google-Zagat Baby

Google Plus Local: The Google-Zagat Baby

We hope the $151 million Google spent is worth it

Last year, Google shelled out $151 million to purchase 32-year-old Zagat, and there was speculation that the partnership would lead to better Google Maps services.

It seems, however, that Google is just creating a new free feature: Google Plus Local. Launching today, the new feature will use Zagat's user reviews to help refine searches, with the "poor-to-perfect" zero to 30 scale ratings.

People who sign up for Google Plus Local can access old Zagat reviews on Zagat.com (currently under a paywall), plus add reviews of their own. And of course, Google is expanding the services to more than just restaurants and bars; The New York Times reports that the team is planning on pages for Yellowstone National Park and other notable locations.

Zagat reviews are also available through Google Maps and Google Plus.


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."


Khamsa

Calls 180 -3(8%)
Website clicks 110 +12 (11%)
Direction requests 93 -3(8%)
Followed 68 +12 (11%)
Bookings 23 1(4%)

See how customers connect

Clicks, calls, bookings, follows – see how your customers engage with your Business Profile.

Customers

Get to know your customers

Easily keep track of who is connecting with your business on Google, all in one place.

Success Stories

"The customer's ability to find us is key. Our position on Maps shows them that we're actually on the river"

Whittington's Tea Barge – Hill's Meadows, Reading

Success Stories

"Thanks to the story we tell in our Google listing, our customers know exactly what to expect from their dining experience."

Belgrave Restaurant – St John's Wood, London

Success Stories

"Google My Business has been an invaluable outreach tool, with a remarkable range of easy-to-use analytical and feedback tools at our fingertips, all for free!"

Success Stories

"Google My Business reviews are key to our success, providing brand acknowledgement and giving customers the confidence to purchase."

Stephen Einhorn – Islington, London

Success Stories

"We are so busy now! That's 100% down to the fact that we're more visible on Google and our customers saying that we're doing a good job."